Why fast fashion needs to slow down

Why fast fashion needs to slow down:

This piece was first published by Food Tank

Have you ever thought about what your clothes are made of? About who makes your clothes, or what happens after you donate them or throw them away? The truth about the fashion industry is actually pretty ugly.

A recent study by the Ellen McArthur Foundation found that one garbage truck of textiles is wasted every second. And the Copenhagen Fashion Summit reported that fashion is responsible for 92 million tons of solid waste dumped in landfills each year.

First, it’s up to apparel brands to take responsibility for the waste they’re creating. Brands need to address chemicals, use of textiles waste and synthetic fabrics that don’t break down, and unfair working environments in the clothing industry head-on.

Big brands are starting to take notice: Nike, H&M, Burberry, and Gap have all recently signed up to the Make Fashion Circular initiative. It aims to improve the industry’s record on sustainability and reduce global waste from fashion by recycling raw materials and products.

I currently source my fabrics from a Fair Ware mill in China, but this is not ideal. In general, richer countries are consuming fashion that is made and produced in poorer countries. But all countries are involved in the value chain

It’s up to us as consumers to trigger change by voting with our wallets. The average number of clothing collections in Europe more than doubled between 2000 and 2011: we are buying more clothes and wearing them less.

Our fast-fashion habit is expensive. More than US$500 billion in value is lost every year due to under-utilized clothes and lack of recycling. We as consumers need to educate ourselves about Circular fashion: we need to buy less clothing and when we do, we need to make sure that is more sustainable and higher quality. We also need to demand transparent sourcing

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